Give us a brief.
We'll send back a plan.
Tell us the brand, the reader, and the goal. We'll send back a free editorial teardown and a 90-day content roadmap, authored by a credentialed clinician on our desk, not a sales rep.
- 01Free, no-meeting-required written teardown
- 02Delivered within 3 business days
- 03Reviewed by a credentialed clinician on our desk
- 04Yours to keep, even if you never hire us
Our best-fit clients recognize good editorial thinking when they see it. Running briefs pro-bono is the cheapest filter we've found for the accounts worth building a four-year roster with. If you like what we send, we'll talk. If you don't, keep the deck.
One of our credentialed editors (an MD, PharmD, RD, or PhD on the Experts Ink desk), depending on which ICP and clinical vertical you pick below. Always a real licensed human. Never a sales rep. Never a template.
- 01
Editorial audit
A page-by-page read of your current content through an E-E-A-T lens. What signals Google sees. What your reader sees. The gap.
- 02
Topical authority map
The pillar / cluster structure we'd build against your goal, with commercial search intent mapped to the clinical expertise you already have.
- 03
90-day roadmap
A week-by-week publishing plan, reviewer staffing, measurement plan, and the one-number KPI we'd tie to pipeline.